![]() ![]() Identify the relevant keywords you want to target, and try to work them into your dialogue, voiceover, title, and tags in as natural a way as possible. If you’re creating online video content, like a YouTube video, you’ll also want to consider search engine optimization (SEO). ![]() Every single type of video has a goal, and as a script writer you have to know what that goal is. For a movie, you want to elicit emotions and make the audience feel something. If you have a vlog, you want your audience to connect with you as a person. For an explainer video, you’ll want them to clearly understand a few key points and takeaways about your subject matter. If you’re writing a marketing video, you probably want your audience to respond to a call to action, known as a CTA. Video projects should inform and entertain the audience in some way. Identify your target audience and think about what you want them to do or feel when they watch your work. When you sit down to write a script, think about your goals. For instance, short films, commercial films, and feature films all have slightly different considerations when it comes to writing a script. Before writing a script you should identify the type of project you are working on. ![]()
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